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Bvlgari Masterpieces: Chiming Watches with Fabrizio Buonamassa

Fabrizio Buonamassa, Bvlgari Product Creation Executive Director of Timepieces (Neuchâtel, Switzerland)

Video recordings of lectures are available immediately to HSNY members, and the general public with a 2 month delay.

Bvlgari has established itself as the Master of the Estetica della Meccanica, balancing savoir-faire and the innovative aesthetics of ultra-thin watches to create groundbreaking timepieces. This expression of the fusion between cutting-edge design and the technical expertise of Swiss watchmaking is an exercise of the highest complexity, seen in Bvlgari’s mastery of highly complicated watches, including the whole typology of chiming timepieces: 2, 3 and 4 hammers, from the Octo Finissimo Minute Repeater to the Octo Roma Grande Sonnerie.

In 2021 Bvlgari explored a new facet of its Estetica della Meccanica inspiration, creating another Sinfonia della Meccanica with the Octo Roma Carillon Tourbillon. Join Fabrizio Buonamassa, Bvlgari Product Creation Executive Director of Timepieces, at the January 2022 meeting of the Horological Society of New York as he shares an up-close look at Bvlgari’s chiming masterpieces.

HSNY’s January lecture will be streamed live via Zoom. All HSNY lectures are free and open to the public. RSVP is required.


About Fabrizio Buonamassa

Born in Naples in 1971, Fabrizio Buonamassa studied Industrial Design at the “Istituto Superiore Industrie Artistiche” in Rome.   

He began his career at the Centro Stile Fiat in Turin. During this experience, he managed highly complex projects both in terms of style and manufacturing.

In 2001, driven by the desire to face new challenges and by his lifelong passion for watches, he sent some of his designs to the Bvlgari Design Center in Rome. A short time later Mr. Paolo Bvlgari, CEO and creative driver of the brand, invited Fabrizio to Rome to join the Watches Design team. 

In 2007 he was appointed Bvlgari Watches Design Center Director, where his mission is to constantly reinterpret Bvlgari's rich stylistic and cultural heritage in a contemporary language in tune with the brand's DNA. 

In 2011 Fabrizio moved the Watches Design Center to Neuchâtel in order to be closer to the heart of watchmaking and to better manage the high level of complexity related to the Bvlgari timepieces’ creation and craftsmanship. Today his contribution within the brand is not only related to watches but also to other product categories, thus he has been recently appointed Bvlgari Product Creation Executive Director.